As corporate social responsibility CSR has matured, many concepts and tools have been developed to help manage particular aspects of it. We now speak not only of CSR but also of social impact assessment SIA, social impact management planning, stakeholder engagement, social licence, social return on investment, social accounting, integrated reporting, and materiality analysis. And that’s before we start talking about sustainability. Perhaps this is a sign that we now understand CSR more deeply, as we seek to understand its every nuance.

Yet this fragmentation risks a situation in which we select only the tools we are most comfortable with, and ignore others. These choices signify how we conceptualise the social dimension, choices that may overlook or downplay “difficult” aspects of CSR and stakeholder relations. Arguably, it is no longer necessary for practitioners to reflect deeply on their organisations’ moral responsibilities and relationships with societal groups, as long as they know how to navigate an

Read More at: Integrating social impact management and stakeholder relations, by Richard Parsons | csrconnect.ed – the ACCSR blog.

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